At live777, your privacy is not just an obligation – it is a responsibility we take seriously every day. This Policy clearly explains how we collect, use, and protect your personal information.
Protecting your personal data is our absolute top priority. These are the concrete commitments we uphold every day.
Every piece of data transmitted between your device and live777 servers is protected by 256-bit SSL encryption — the same security standard used by global financial institutions.
We do not sell, rent, or disclose your personal information to third parties for marketing purposes. Your data is used solely for the purposes of our services.
All user data is stored on servers equipped with multi-layered firewalls, strict access controls, and 24-hour monitoring to prevent any unauthorised access.
Our identity verification (KYC) process is designed to protect you from fraud. Documents you submit are processed securely and are not retained longer than necessary.
You have full rights to access, amend, or request deletion of your personal data at any time. We respond to every request within the stipulated timeframe.
The live777 platform operates in accordance with international data security standards. Our privacy policy is reviewed periodically to ensure it remains relevant and effective.
Here is a quick overview of the types of data collected and their purposes on the live777 platform.
| Data Type | Example Information | Purpose of Use | Category |
|---|---|---|---|
| Identity Data | Full name, date of birth, IC number, KYC photos | Account verification, legal compliance, fraud prevention | Required |
| Contact Data | Email address, phone number, mailing address | Account communications, transaction notifications, customer support | Required |
| Financial Data | Banking details, deposit and withdrawal records | Payment processing, transaction verification, KYC compliance | Required |
| Usage Data | Logins, games played, session duration, betting records | Platform improvements, unusual activity detection, technical support | Automatic |
| Device Data | IP address, browser type, operating system, app information | Account security, new login detection, technical analytics | Automatic |
| Cookie Data | Language preference, login status, display settings | Better user experience, remembering personal preferences | Preferences |
This Privacy Policy ("Policy") describes how live777 ("we", "Platform") collects, uses, discloses, and protects your personal information when you use the live777.cx website or our mobile app.
We understand that your trust is our most valuable asset. That is why we never take lightly our responsibility in managing your personal data. Every data-related decision is made with the safety and privacy of our members as the top priority.
By using the live777 platform, you agree to the collection and use of information as described in this Policy. If you disagree with any part of this policy, please stop using our platform.
Live777 collects information from you through several methods:
Information you provide directly:
Automatically collected information:
The data we collect is used for the following purposes:
Live777 does not sell your personal information to any party. However, under certain circumstances, we may share your data with:
All third parties we work with are contractually bound to maintain confidentiality and to use your data only in accordance with our instructions.
We implement multiple layers of security to protect your personal data:
Live777 retains your personal data only for as long as necessary to fulfil the purposes stated in this policy, or as required by law.
Once the retention period expires, your data will be securely deleted or anonymised in accordance with our internal procedures.
The live777 platform uses cookies and similar tracking technologies to enhance your experience. Cookies are small text files stored on your device when you visit our platform.
Types of cookies we use:
You can manage or disable non-essential cookies through your web browser settings. However, disabling certain cookies may affect the functionality of some platform features.
As a live777 user, you have the following rights regarding your personal data:
To exercise any of these rights, please contact our customer support team via live chat within the platform. We will process your request within a reasonable timeframe.
The live777 platform may contain references to third-party game provider services. Please note that this Privacy Policy applies solely to the live777 platform.
We are not responsible for the privacy practices or content of any third-party game providers or services that may be accessible through our platform. We encourage you to read their respective privacy policies before engaging with those services.
Live777 reserves the right to update this Privacy Policy from time to time to reflect changes in our practices, applicable laws, or the expansion of platform services.
When we make significant changes, we will:
Your continued use of our platform after any changes take effect constitutes your acceptance of the updated Privacy Policy.
If you have any questions, concerns, or complaints about how we handle your personal data, our team is available 24 hours a day, 7 days a week.
The best way to reach us:
Live777 believes your data belongs to you. Here are the rights you can exercise at any time.
Request a complete copy of all personal data we hold about you in an easily readable format.
Update or correct any personal data in your account that is inaccurate or outdated.
Where permitted, you may request deletion of your personal data from our systems.
Receive your data in a structured, machine-readable format for transfer to another service.
Request that we restrict the processing of your data in certain situations while an issue is being resolved.
You have the right to object to any data processing you feel is inappropriate or goes beyond the agreed scope.
Join over 500,000 members who trust live777 – a platform that puts your privacy and security first, every time.